Apply now »

(home office) Trade Marketing Manager - Foodservice

Requisition ID: 62395 
Position Type: FT Permanent 
Workplace Arrangement:   

About Kerry

Kerry is the world's leading taste and nutrition company for the food, beverage and pharmaceutical industries. Every day we partner with customers to create healthier, tastier and more sustainable products that are consumed by billions of people across the world. Our vision is to be our customers' most valued partner, creating a world of sustainable nutrition. A career with Kerry offers you an opportunity to shape the future of food while providing you opportunities to explore and grow in a truly global environment.

About the role

The Trade Marketing Manager will be responsible for driving the growth of Kerry’s Foodservice portfolio in the UK & Ireland—primarily Kerrymaid and DaVinci Gourmet—through strategic trade marketing, brand activation, customer engagement and high‑impact, insight‑led commercial execution.
 
Work location: GB - home office

Key responsibilities

1. Strategic Brand Activation

  • Lead the execution of the Foodservice commercial and brand strategy in UK&I with a focus on Kerrymaid and DaVinci Gourmet.
  • Tailor and adapt brand concepts, toolkits and activation plans for key accounts to ensure competitiveness and relevance.

2. Customer Engagement & Insight Generation

  • Work closely with sales teams, chefs, baristas and mixologists to build strong distributor and end‑customer engagement.
  • Use consumer research, market immersion and trend analysis to generate insights that inform brand positioning and promotional activities.

3. Data‑Driven Commercial Impact

  • Build and deliver compelling, insight‑led presentations to communicate Kerry’s value proposition and ROI to customers.
  • Monitor trends and competitor activity to identify opportunities, challenges and required actions.

4. Effective & Targeted Marketing Investment

  • Manage the UK&I Foodservice trade marketing budget, allocating investments toward high‑impact, measurable activities.
  • Lead tailored customer promotions including catalogue advertising, product applications, recipes, demos and events to drive trial, adoption and loyalty.

5. Cross‑Functional Collaboration

  • Collaborate with central Foodservice marketing, category, insights and in‑market teams to align strategies and share best practices.
  • Activate digital media (e.g., Instagram, digital brochures) to increase brand visibility and engagement.

Expected Outcomes

  • Accelerated sales growth in the UK&I Foodservice channel, driven by strong activation of Kerrymaid and DaVinci Gourmet.
  • Increased customer loyalty, improved market share and enhanced brand equity.
  • Stronger, more differentiated positioning within the Foodservice channel.

Qualifications and skills

  • Bachelor’s or Master’s degree in Marketing, Business, Food Science or related field.
  • Previous experience in marketing, ideally in the food industry; Foodservice experience strongly preferred.
  • Experience in commercial or trade marketing is an advantage.

Core Competencies

  • Strong grounding in marketing fundamentals, brand activation and insight generation.
  • Excellent communication skills with the ability to simplify complex information for varied audiences.
  • Proven ability to prepare and lead customer meetings with strong planning, structure and follow‑through.
  • Robust project‑management skills with experience managing multiple stakeholders and external agencies.
  • Able to quickly absorb new tools, concepts, technologies and market dynamics.
  • Collaborative mindset with enthusiasm for working in a multinational, cross‑functional team.
  • Strong analytical capabilities with the ability to interpret data and communicate insights clearly using charts, graphs and structured storytelling.
  • Ability to build trusted relationships across the business with integrity and credibility.

 

Please note: We do not accept CVs or candidate profiles from recruitment agencies where terms of business have not been signed. Additionally, we will not consider or agree to payment of any recruiter fee under these circumstances. This also applies to CVs or candidate profiles sent directly to any Kerry Hiring Managers. In the event that speculative CVs or candidate profiles are submitted by recruitment agencies, we reserve the right to contact these candidates directly and consider them for current or future vacancies without any financial obligation to the recruitment agency.  

Beware of scams online or from individuals claiming to represent us. A Kerry employee will not solicit candidates through a non-Kerry email address or phone number. In addition, Kerry does not currently utilise video chat rooms (e.g., Google Hangouts) to conduct interviews. Refuse any request that asks you to provide payment to participate in the hiring process (e.g., purchasing a “starter kit,” investing in training, or something similar). Kerry will not ask you to pay any money at any point in the hiring process with the exception of reimbursable travel expenses. In addition, any payments made by Kerry will be from official firm accounts bearing the Kerry name.

Recruiter: #LI-VP2 
Posting Type: LI 

Apply now »